Friday, September 21, 2007

I've lost my brain

Crowdsourcing is a neologism used by Jeff Howe and Mark Robinson, journalists for Wired Magazine, to qualify the tasks externalisation to internauts. Crowdsourcing involve the intelligence, the knowledges and the creativity of millions of internauts to improve the range of services provides by a firm.

LaFraise.com is a contest which elect the best tshirts graphisms. Everyday, hundreds of graphists release their last products and submit them to the community vote. The winners can be rewarded with 1.000 euros and a limited serial production of 500 exemplaries.

The 21th of July 2007, LaFraise.com have been sold to Spreadshirt, its first rival. The company worth was estimated to 210.000 euros. So, it's a good example of crowdsourced managment which can also create a community around a service.

More crazy ! The 4th september 2007, Steve Fossett, the out-of-control billionaire, crashed his plane in the Nevada's desert. The authorities can't find him. Few days after the lost, Google and Amazon decided to release images of the area via Google Earth and a Mechanical Turk. Thanks to hundreds of voluntaries, this operation is an incredible crowdsourced one. Some internauts spend hundreds hours to search the plane. Unfortunately, they haven't found it. By the way a lot of 50's planes were discovered.

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